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Label Education

New to Labels? It’s OK. Welcome to Labels 101

Fast tracking your label education

Prime labels (the labels featured on the front of your product) play a critical role in conveying your brand essence to consumers. With a tremendous number of flexographic label designs and quality options to choose from, determining the appropriate label can be a daunting task. Here at Label U, we outline the key factors you need to know in selecting the right prime label for your product.

Application - Different Surfaces can require different labels?

Aside from environmental factors the prime label will be exposed to, you also need to consider what materials you are placing the label onto. Will your prime label be applied to plastics, glass, or metal, and are there textures on the surface that you should consider during the material selection process?

Print Quality Matters

Branding and design are important, of course, but don’t overlook the printing technology available. High resolution is extraordinarily appealing to the consumer and will present your product in the best possible light. During packaging, the company may opt to incorporate different print styles and application techniques. Poor comprehension of the printing technology can lead the purchaser to incur significant loss of labels and time.

Sticky Business.
Choosing the Right Adhesive Material

Choosing the appropriate adhesive is a combination of the material’s strength and its long-term durability. We must take into consideration what we already learned about ambient conditions, such as temperature, humidity, and sunlight exposure, as well as the surface materials you are applying the labels to (i.e. cardboard, glass, metal, or plastics), and how coarse or smooth the surface texture is.
Lintec has always used prime label materials, adhesives, and processes designed specifically to comply with FDA certification standards.

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Acrylic adhesives are noted for long term bonding and UV resistance in outdoor applications. They also offer excellent resistance to most common chemical solvents. Acrylic adhesives may have higher initial costs but offer superior durability.

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Rubber-based adhesives are widely used for short-term general purpose indoor applications because of their instant bonding and low costs. However, they are susceptible to common chemicals and UV exposure.

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Cold temp adhesives are used for labels designed to be applied to cold surfaces, typically below 25°F.

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